I write content that sounds like you.

Want to build strong doctor-patient relationships with blogs, email, and social media?

Stay connected with your patients—even when you’re not in the office.

I can help you:

Develop your brand voice & define your perfect patients.

I can also:

Write as you—to your patients.

Ready for marketing that sounds like you—without all the work of writing & posting?

I can do that for you.

I’ll write all the copy.

I’ll design all the images.

I’ll do all the publishing.

I can help you build your business by attracting your ideal patients.

But, how can I ensure that I sound like you?

Because I’ve got training and experience.

I also love what I do, and how I do it.

I’m a good copywriter—and I know how to properly use AI.

Believe me when I say, your voice is my business.

My professional life has been focused on helping people use their voice to meet their goals. 

As a high school Literature teacher, I taught students to persuade their parents using logical, expert and emotional appeals. This assignment always won my students over!

As a fundraiser, I helped a non-profit see 75% income growth through strategic copywriting and graphic design.

As a copywriter and branding expert, I’ve helped chiropractor Dr. Goldi Jacques-Maynes achieve: 

  • 99.54% increase in newsletter open rate

  • 35.39% increase in clicks to schedule

I’ve also trained in UX writing & crafting voice through generative AI.

I’m highly skilled in:

Writing for the Internet

Writing to make a connection

Writing to encourage action

Strategically guiding AI

Sounding natural, like your human voice

Ready to work with a professional who understands your practice and your patients?

I’ve helped chiropractors succeed using this monthly marketing plan :

Increase Sales with Newsletters

Educate to connect & add value

Promote events & relevant products

Encourage appointment bookings

Boost SEO with Blog Posts

Aligned with your content calendar

Written to your perfect patient personas

Designed to educate, connect, and convert

Create Connection on Social

Done-for-you posts

Your values, your services, your products

Consistent with your brand voice and style

Ready to let go of the marketing and just focus on serving the patients you love?

Don’t just pump out generic content.

Connect with your patients based on your knowledge, passion, and expertise.

Because connection builds retention.

Your patients didn’t pick a chiropractor at random.

They chose you.

Because you help them feel better.

Because you make them feel safe.

Because you see them.

When your content sounds like you

and speaks to what your patients care about,

you stay connected,

even when you’re not in your office.

And I help them see you.

When you work with me

you get a message strategy based on your goals,

using marketing best practices.

I help you stay close to your patients.

Everything I write is designed to reflect

who you are,

how you help,

and why your patients trust and love you.

What does working with me look like?

It’s easy.

It’s affordable.

And you don’t have to do much.

Your time commitment is small.

Easy 3-step process to get up and running.

  1. Brand Voice & Persona Development

    One collaborative interview + one round of edits

  2. Onboarding & Content Planning

    You review and approve the content calendar and brand voice/content guide

  3. Publishing Monthly Content

    You review content before it goes live (done in minutes, not hours)

My monthly retainer is cost-effective.

Your retainer includes:

blogs, social posts, and a newsletter.

Here’s how it works:

  • Prepaid at the beginning of each month

  • 30 days’ written notice to cancel

  • Secure, automatic invoicing and payments

  • You approve all content before it’s published

Pricing

Monthly retainers start at $1,200.

My monthly retainer includes everything you need to stay connected with your patients online: blog posts, social media, and newsletters.

Most clients find the retainer pays for itself with just a few reactivated or referred patients.

But before we get started on monthly content production, we’ll probably need to do some foundational branding work.

A note on pre-retainer branding work:

Do you have a professional document with brand voice, doctor personas, patient personas, and content guidelines?

Most chiropractic practices don’t.

If you’re going to outsource your marketing, you’re going to need one if you want to stay true to who you are.

Read on to learn about how I get your voice perfected and your monthly marketing streamlined.

Brand Voice & Patient Persona Development

Your one-time voice & persona guide starts at $1,000.

Final pricing depends on the size of your practice and the number of providers.

Get clear on who you’re talking to—and what to say to them.

Investing in your brand voice, and deeply understanding your ideal patients, is how you inspire them to come to you.

Let’s build connections that lead to more business.

This is my proven process:

  • Research your patient testimonials for customer voice

  • Interview you (and optionally, your team)

  • Research the local demographics and lifestyles of your region

  • Build out doctor personas, brand voice guidelines, and perfect patient personas for each provider in your practice

With this guide, you’ll have a clear, consistent voice that speaks to your patients’ pain points and lifestyles.

When your patients feel seen, they’ll want to book appointments with you.

Want a brand voice guide that helps you attract your ideal patients?

Onboarding & Content Planning

Developing your one-time content guide and yearly content calendar starts at $2,500.

Final pricing depends on the complexity of your practice, and what you really need.

Plan once. Market all year.

Investing in this level of planning means your content will be aligned, engaging, and targeted for a whole year—whether we continue working together or not.

Let’s make a plan to say the right thing at the right time.

Easy and consistent marketing workflows begin with planning:

Review your past content to understand:

  • what’s worked

  • where the gaps are

Build a patient-centered 12-month content calendar

  • Map content around:

    • the conditions you treat

    • your perfect patient personas

  • Highlight your:

    • services

    • products

    • wellness add-ons

  • Incorporate:

    • reviews

    • special events

    • anniversaries

    • team milestones

Create a practice-wide content guide, including:

  • All provider voices and doctor personas

  • All perfect patient personas with:

    • pain points

    • goals

    • demographics

  • A complete library of reviews

  • Secure access to your publishing platforms and visual assets

  • Create branded templates

  • Safely store login credentials using secure, encrypted tools

When your messaging is tight & targeted, new patients will find you, inactive patients will come back, and current patients will book more often.

Want a content guide & calendar to take all the work out of planning?

Isn’t it time for high-value, high-impact marketing?

When you work with me, you won’t have to do much to get your voice out there …

But you will need to reach out to get started 😉